Which of the following dictates public relations objectives and strategies?

A) public relations programs
B) the broad environment in which the business operates
C) business objectives
D) advertising and marketing strategies


C

Business

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Competition in an industry tends to drive rates of return on invested capital up towards the level of "perfect competition."

Indicate whether the statement is true or false

Business

The supply chain only includes components dealing with the flow of materials internal to the firm

Indicate whether the statement is true or false

Business

What is the exclusionary rule and what are the three exceptions to the rule?

Business

When visiting a museum, you would expect to find knowledgeable museum guides who would be able to give you historical information on the museum's collections and special exhibitions. If you did not find any trained museum guides to assist you, then the museum has what type of gap? Explain why you chose your answer.

What will be an ideal response?

Business