If you speak in a dialect familiar to your audience because you know that doing so enhances your credibility, you are practicing ________ theory.

A. communication enactment
B. equivocation
C. communication accommodation
D. enhancement


Answer: C

Communication & Mass Media

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Which of the following is NOT one of the three components of attitudes?

A. cognitive B. affective C. intuitive D. behavioral

Communication & Mass Media

Appearance is especially important in the early stages of a relationship.

a. true b. false

Communication & Mass Media

Antoine's speech, "How to Make a Peanut Butter Sandwich," presented familiar, predictable information. What principle for choosing a topic or purpose should he have considered?

A) ?Choose cognitive goals when you want your audience to believe something. B) ?Narrow the topic to a manageable size. C) ?Take a novel approach. D) ?Relate the topic to listener concerns. E) ?Incorporate humor as one way to maintain attention.

Communication & Mass Media

Consider the following set of ages:

21, 30, 23, 35, 21, 30. 28, 24, 32, 25, 28, 31, 27, 30, 26 What is the mean? a. 28 b. 24 c. 30 d. 27.4

Communication & Mass Media