When using request messages, ____.
A. start your message by directly making your request
B. use bulleted or numbered lists to present details
C. use a polite, friendly tone
D. all of the above
Answer: D
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In many parts of the world, external market information regarding demand is distorted
Indicate whether the statement is true or false
An augmented product is a product that is built around the core benefit and actual product by offering additional consumer services and benefits
Indicate whether the statement is true or false
How did the union movement under Cesar Chavez broadly differ from union action under the International Brotherhood of Teamsters?
a. It was formed to help elevate conditions for laborers. b. It emphasized nonviolence. c. It focused more on factory workers than agricultural workers. d. It used corrupt tactics, such as extortion of business owners.
Which of the following characteristics of a well-chosen target market states that the people of the target market must be willing and able to spend more than the cost of producing and marketing a product?
A. Limited competition B. Accessibility C. Size D. Profitability