Which statement concerning customer satisfaction is not correct?
a. According to the American Customer Satisfaction Index, fast-food firms rate lowest among retailers in customer satisfaction.
b. Most shoppers complain when they are dissatisfied.
c. "Very satisfied" shoppers are much more likely to remain loyal than "satisfied" shoppers.
d. Customer expectations generally move upwards over time.
Answer: b. Most shoppers complain when they are dissatisfied.
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What will be an ideal response?
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A. the same probability B. a probability of 1/n C. a probability of 1/N D. a probability of N/n
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Answer the following statement true (T) or false (F)