What was the principal reason that television channels attracted 35 million viewers during the 2014 FIFA World Cup?
a) They generate a larger audience for a particular event or program.
b) They generate timely material for newscasts.
c) They provide the information that viewers require.
d) They interact directly with their viewers.
a
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Using traditional models, an ad agency's commission was derived by totaling the advertiser's outlay for time and space and paying the agency _______ of the total
A) 6.5 percent B) 13 percent C) 15 percent D) 30 percent
What feature is necessary to have two different framed video sources on the screen at one time?
a. a dissolve b. a fade c. a wipe d. DVE e. a key
The pragma lover is practical and searches for a relationship that will work
Indicate whether this statement is true or false.
Conner works as a publicist for the San Antonio Spurs, an NBA team. Which of the following would be one of Conner’s job tasks?
a. compiling media kits with player statistics b. selling season tickets on the team website c. developing artwork for billboards and print ads d. providing input about the team roster