Electronic commerce applications include
A) direct marketing.
B) online banking.
C) m-commerce.
D) all of the above.
D
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Which of the following best illustrates one of the uses of marketing research, monitoring marketing performance?
A) marketing research managers closely overseeing the work of subordinates in the marketing research industry B) tracking research that monitors how well products are performing in the marketplace C) describing the return on investment of firms using/not using marketing research D) providing closed circuit TV to monitor the actions of marketing researchers practicing in the field E) identifying opportunities and problems in the marketplace
The environment prevailing in the countries, cultural units, or international markets that are being researched influences the way the six steps of the marketing research process should be performed
Indicate whether the statement is true or false
If personal property is mislaid in a business establishment and found by an employee, who has
the superior rights to that property? A) The state government B) The police department C) The finder/employee D) The owner of the business
A popular value-weighted index is constructed out of shares in the two companies shown in the table, below. On Day 1 you construct a portfolio that mimics the index
In order for your portfolio to earn the same return as the index from Day 2 to Day 3, what portfolio weight do you need for Company 1 on Day 2? Company 1 Company 1 Company 2 Company 2 Day Price # of Shares Outstanding Price # of Shares Outstanding 1 6.62 400 10.00 1,500 2 7.53 400 10.54 1,500 3 8.82 400 11.07 1,500 A) 12% B) 13% C) 14% D) 15% E) 16%