______ analysis is the research approach most likely to take an interest in the stories people tell.

a. Dramatistic analysis
b. Rhetorical analysis
c. Semiotic analysis
d. Content analysis
e. Narrative analysis


e. Narrative analysis

Communication & Mass Media

You might also like to view...

A ______ person is one who respects cultures and has tolerance for differences.

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Every single unit of a group you want to study makes up a

a. sample b. sampling frame c. survey d. individual e. population

Communication & Mass Media

Robin suspects that her roommate, Julie, wants to break up with her boyfriend. Rather than asking her directly, Robin pays close attention to how Julie complains about him and avoids his phone calls. What method was Robin using to check her perception of Julie's feelings?

A. direct perception checking B. indirect perception checking C. social comparison D. stereotyping

Communication & Mass Media

The repetition principle applies first to the actual writing of copy. The general rule is that you should repeat the essential point of your message at least three times in your ad

Indicate whether the statement is true or false

Communication & Mass Media