A necessary element of internal control is:
A) database.
B) systems design.
C) systems analysis.
D) information and communication.
D
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The second step in the situation analysis level of a marketing plan involves ________
A) conducting a performance review B) developing a revenue plan C) performing a SWOT analysis D) developing a performance plan E) initiating a share valuation process
Income taxes for financial accounting purposes are apportioned to each of the following items except
A) other comprehensive income. B) discontinued operations. C) other revenues and expenses. D) prior period adjustments.
Ethical decisions come down to how you:
a. treat other people's belongings. b. treat other people. c. All of the answers are correct. d. treat public property and the environment.
An ad for a new hatchback shows four college students hunting for a parking place in a large, crowded parking lot. When they finally find a spot and park the car, they discover that they can't open the doors to get out. One of them opens the hatchback and the commercial ends with them exiting the car through the hatchback. This commercial uses
A. dramatization with a humorous appeal. B. slice-of-life with a fear appeal. C. animation with the intent of creating a personality brand. D. straight-sell with a humorous appeal. E. demonstration with an emotional appeal.