Which of the following is the best example of strategic philanthropy for Staples, the large office supply chain?
A. Donating money to help fight illiteracy of both adults and children
B. Having employees volunteer at a charity of their choice two hours a week
C. Giving a portion of its profits in August to support charter schools
D. Offering discounts to large corporations on their office supplies
E. Providing low-income families with school supplies and computer training
Answer: E
You might also like to view...
Everyone has perceptions about the people and events they encounter.
Answer the following statement true (T) or false (F)
A level of competition that includes all products or services that the customer views as fulfilling the need requiring satisfaction on a particular purchase or use occasion is known as budget competition
Indicate whether the statement is true or false
Internal marketing requires that everyone in the organization buy into the concepts and goals of marketing and engage in choosing, providing, and communicating customer value
Indicate whether the statement is true or false
The referral sample is the most commonly used nonprobability sample
Indicate whether the statement is true or false