The specific purpose statement specifies:

a) the audience outcome the speaker desires.
b) the main ideas in the speech body.
c) audience interests.
d) the speaker's personal experiences.


ANS: a

Communication & Mass Media

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Salma, a team leader in an IT organization, was fired without intimation

When she approached her boss, Jackson, for the reason, Jackson explained that Salma had not resolved problems or difficulties efficiently, which adversely affected project deliverables and deadlines. In this scenario, what challenge did Salma face, and how could she overcome it? a) Facing failure; She could have responded quickly when the problems emerged b) Dealing with global and multicultural changes; She could have trained herself to be more flexible. c) Building trust; She could have tried to build trust with the stakeholders. d) Adopting high-speed management; She could have maintained her clarity of thought during the crisis situations.

Communication & Mass Media

Explain how a nonverbal signal can substitute or emphasize a verbal message.

What will be an ideal response?

Communication & Mass Media

Deductive arguments are the reverse of argument by example

Indicate whether the statement is true or false

Communication & Mass Media

In the context of negative emotions, which of the following is true of invoking anger?

a. When people in an audience are angered, they are motivated to "redeem" themselves. b. People experience anger when they violate a moral, ethical, or religious code. c. The attention people give to an argument is lost when they are angered by it. d. Care must be taken to ensure that listeners do not lose their reasoning.

Communication & Mass Media