By which process is information provided to the intended audiences in various forms?

a) Message exposure
b) Attitude change

c) Behavior change
d) Message acceptance


a

Communication & Mass Media

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The term prima facie argument refers to the responsibility of the:

(a) opponent to present arguments which are sufficient to convince a reasonable person that the proposition is valid. (b) advocate to present arguments which are sufficient to convince a reasonable person that the proposition is valid. (c) opponent to present arguments which are sufficient to convince a reasonable person that the proposition is invalid. (d) advocate to present arguments which are sufficient to convince a reasonable person that the proposition is invalid.

Communication & Mass Media

If you use a questionnaire to rank audience feelings about such topics as identity theft, college tuition, and immigration reform, you are assessing their

A. values. B. political leanings. C. attitudes. D. beliefs.

Communication & Mass Media

Immediacy is achieved by

A) verbal behaviors. B) visual behaviors. C) vocal behavior. D) all of the above.

Communication & Mass Media

An ideal environment is one in which cohesiveness is high.

Answer the following statement true (T) or false (F)

Communication & Mass Media