Most successful organizations, whether in media, fashion, architecture, medicine, or engineering, are emphasizing ________________ in order to stay competitive. It is not just technology companies that have embraced this business model.
a. Innovation and Vision
b. Vision and Prescient
c. Prescient and Creativity
d. Creativity and Innovation
d. Creativity and Innovation
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Alex was told that her athletes were lazy and negative, causing her to be less than excited about serving as their coach. By the end of the season, she agreed that it was the worst team she had ever coached. She also recognized that her behavior may have further contributed to their negative attitudes. This is an example of which of the following perceptual errors?
A. impression management B. self-fulfilling prophecy C. recency effect D. primacy effect
The _____________ a document, the more helpful an index becomes
a. newer b. more complex c. more important d. longer
While research has not determined the optimal number of members for effective group work, an odd number offers some advantage
Indicate whether the statement is true or false
The marketer uses segmentation variables to divide a market into segments. All of the following statements are true about segmentation variables except:
A. The variables should be related to the customer's needs relative to the product being marketed. B. The variables must be measurable. C. The variables should be based solely on demographic characteristics. D. The variables should be related to the customer's behavior relative to the product being marketed. E. The variables should be related to the customer's uses of the product being marketed.