In which type of sampling is a subsample drawn using simple random sampling within each stratum?
A. cluster sampling
B. stratified sampling
C. systematic sampling
D. convenience sampling
Answer: B
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Which of the following statements about brand mantras is TRUE?
A) They guide only major decisions; they have no influence on mundane decisions. B) Their influence does not extend beyond tactical concerns. C) They must economically communicate what the brand is and avoid communicating what it is not. D) They can provide guidance about what ad campaigns to run and where and how to sell the brand. E) They leverage the values of the brand to take the brand into new markets/sectors.
The following are examples of how organizational culture exerts behavioural control, except
A. culture generates unwritten standards of acceptable behaviour. B. culture encourages individual identification with the organization and its objectives. C. culture sets explicit boundaries. D. culture helps maintain control by creating behavioural norms.
A paragraph-style data analysis pertaining to the impact of inflation on purchasing habits will be clearer to a reader than a table, graph, or picture
Indicate whether the statement is true or false
Which of the following is NOT required of an agency relationship?
a. Consideration between parties b. A Fiduciary relationship c. Consent of the parties to act as agent or principal d. Control of principal over agent's conduct