Describe the architectural components of a decision support system
What will be an ideal response?
A DSS consists of a dialog component, data component and a model component. The dialog component links the user to the system. The data component is either input directly by the user or is an input to the model component. The model component performs the analysis within the DSS.
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________ is the perceived monetary value of the bundle of economic, functional, and psychological benefits customers expect from a given market offering
A) Total customer cost B) Total customer benefit C) Total benefits of ownership D) Value proposition E) Value delivery system
________ is a form of internal consistency reliability in which the items constituting the scale are divided into two halves and the resulting half scores are correlated
A) Internal consistency reliability B) Split-half reliability C) Test-retest reliability D) Alternative-forms reliability
One should be aggressive in building a brand because a successful brand requires constant reminders to the consumer
Indicate whether the statement is true or false
The debt created by a business when it makes a purchase on account is referred to as an
A) account payable B) account receivable C) asset D) expense payable