Stories that include conflict, one of the six situational values, appeal to readers for this reason:
a. They like to know the gossip to share on social media.
b. They like to be the first to know of impending fights.
c. They like to understand how others resolve problems.
d. They like to feel they are not alone.
c. They like to understand how others resolve problems.
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By studying the strategies billboards and ads use to promote products, people can _____
a. generate findings to better understand the range of viewpoints on social issues b. better understand democracy c. evaluate messages designed to influence them d. understand what makes specific public communicators effective or ineffective
Frequent use of words and phrases as you know, kind of, really, and well characterize powerless language
Indicate whether the statement is true or false
When a grassroots organization desires immediate attention and action for their issue, which of the following is an example of an effective tactic?
a. direct mail campaign to raise funds b. handing out pamphlets on the street corner c. unannounced visit to the mayor’s office d. a series of YouTube videos
According to the website for The Hofstede Centre, Japan ranks somewhat high as a(n) ________ society based on its emphasis of the group goals, needs, and views over those of the self
a. individualist b. low power c. collectivist d. low masculinity