Joan was worried that her audience would not accept her as an expert on the speech topic
she?d chosen. Therefore, she gave careful attention to the language she intended to use.
She
made sure that her langauge painted a vivid picture for the audience, that she used specific
terms, and that she impressed her audience by using terms they were not used to. Did Joan
make any mistakes in her language use?
A) Yes. She failed to use familiar words.
B) Yes. She used too much descriptive language.
C) Yes. Her language was too specific.
D) No. Her language use was appropriate.
A
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The current trend of large companies buying smaller companies so that fewer companies own more types of media businesses is called:
a. conglomerate. b. chain. c. concentration of ownership. d. vertical integration.
A mineral water bottling company bottles and markets 1-liter bottles. In order to increase sales, the manager proposed that they bottle and market 500 ml bottles. He explained that this move would be budget-friendly
The management was pleased with his proposal and decided to execute the idea for the first business quarter. Which stage of persuasion process is the proposal currently in, and what is the role of that process? a) Trial; to assess the results of the idea b) Interest; to know how the idea would be beneficial. c) Evaluation; to analyze if the idea will be beneficial. d) Adoption; to adopt the idea since it is beneficial.
Your __________ identity is one that others assign to you and you may not agree with.
Fill in the blank(s) with the appropriate word(s).
"I can't believe Paul took his iPod back. He's such an Indian giver." This statement illustrates _____.
A. polarization B. bypassing C. allness D. trigger words