A list of the exact magazines, newspapers, and television stations in which an advertisement will appear, along with the dates and times, is a(n)

A. advertising plan.
B. media plan.
C. advertising message.
D. advertising appropriation.
E. media platform.


Answer: B

Business

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Answer the following statements true (T) or false (F)

1. Readers may interpret inconsistent use of design elements to signal emphasis. 2. Repetition means using elements like typefaces or color exactly the same way each time they appear in your document. 3. When using a small data set, tables and charts may be equally easy for audiences to interpret. 4. The person writing a report can influence what readers will think, do, or decide through their choices about how to display data and which data to display.

Business

What other issues of merger integration may arise?

What will be an ideal response?

Business

At a sales volume of 40,000 units, Lonnie Company's total fixed costs are $40,000 and total variable costs are $60,000. The relevant range is 30,000 to 50,000 units. If Lonnie were to sell 50,000 units, the total expected cost per unit would be:

A. $2.50 B. $2.00 C. $2.30 D. $2.20

Business

A tenancy at sufferance is one under which the tenant has a lease that runs for a definite duration

Indicate whether the statement is true or false

Business