What is a heterogeneous audience?

What will be an ideal response?


An audience made up of a mix of people who differ in age, sex, income, and other demographic characteristics.

Communication & Mass Media

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What is the main strategy employed by cultural jammers?

A. harrasment B. rioting C. picketing D. pranking

Communication & Mass Media

To prepare its employees for the upcoming organizational change, the company hired a communication specialist. This individual was responsible for conducting training sessions to educate the employees about what was coming

Which model was the company following? a) The purchase mode b) The doctor-patient model c) The appreciation model d) The process model

Communication & Mass Media

When Carlos lies about how much money he makes at his new job because he's embarrassed about it, his reason for lying is best described as __________.

A. to avoid loss of resources B. to undermine others C. to avoid harm D. to protect his self-image

Communication & Mass Media

When a speaker arranges words or phrase in order of importance to emphasize an

opening or closing statement, s/he is using a. alliteration. b. simile. c. anthithesis. d. amplification.

Communication & Mass Media