Jenkins is a new sales rep for Aber Technology. His company has developed a series of sophisticated programs in conjunction with another company. However, when he tries to implement these programs in a project he is handling, he learns that these assets cannot be easily transferred. Which of the following types of assets is Jenkins trying to use?
A. Market exchanges
B. In-kind services
C. Win-win trusts
D. Functional resources
E. Mutual investments
Answer: E
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Select the preferential treatment policy that is likely to raise the least serious ethical challenge.
A. Identifying members of previously disadvantaged groups in the pool of candidates who are less qualified than white males and giving them preference in the hiring decision B. Giving preference to otherwise qualified but previously disadvantaged candidates C. Hiring members of disadvantaged groups with only minimal consideration given to their qualifications D. Identifying members of previously disadvantaged groups in the pool of qualified candidates and giving them preference in the hiring decision
(Me and him, He and I) plan to take a trip to Alaska
What will be an ideal response?
Tony, a vice president of the St. Louis One Gateway Credit Union, decided to measure the customers' perceptions of the service quality of the Credit Union
He chose to use the SERVQUAL scale because it included the ________ component, which involves the knowledge and courtesy of employees, as well as their ability to convey trust and confidence. A) empathy B) responsiveness C) assurance D) reliability E) creativity
________ are the set of organizations and individuals involved in the process of channeling product messages to consumers
A) Marketers B) Intermediaries C) Advertisers D) Facilitators E) Hierarchies