Good PR writing is concerned with ______, which includes style, grammar, and punctuation.

a. rules
b. accuracy
c. format
d. details


c. format

Communication & Mass Media

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Verbal or visual appeals that cause receivers to become emotionally involved with a product or brand rather than responding rationally to product/brand reality are known as a. hot buttons

b. basic needs. c. creative outlets. d. attitudes.

Communication & Mass Media

Klear is a tool that measures influence on which platforms EXCEPT ______.

A. Facebook B. Instagram C. YouTube D. Twitter

Communication & Mass Media

Soccer is Sid's biggest passion. So, when he came to know that a new local soccer club named "Red Devils United" was looking to recruit budding players, Sid was among the first people to join the club

Which factor contributed to Sid's prompt membership, and why? a) Group activities; Sid was attracted by the club's activity b) Group goals; Sid was attracted by the club's well-defined goal. c) Group membership; Sid was attracted by the prestige associated with joining the club. d) Group similarity; Sid was attracted by the like-minded members of the club.

Communication & Mass Media

When it comes to proper delivery, the needs of the speaker are paramount

Indicate whether the statement is true or false.

Communication & Mass Media