Lean production and just-in-time concepts became important ______.
a. in the mid 1980s, thanks to Motorola
b. in the early 1940s, thanks to Ford
c. in the early 1970s, thanks to Toyota
d. in the mid 1980s, thanks to General Electric
c. in the early 1970s, thanks to Toyota
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A firm uses a core offensive strategic market plan of investing to improve competitive position. The strategic objective of the firm is to improve margins. Which of the following strategies is the firm most likely to use?
A) reduce market focus B) harvest for cash flow C) enter unrelated new markets D) divest for cash flow E) improve marketing productivity
List four types of segmented pricing
What will be an ideal response?
Gary wants to expand the reach of his business. An effective approach to reaching the most likely potential customers would be ________ marketing. The message will include a link to Treble Clef's Web Site
A) e-mail B) viral C) kiosk D) mobile E) catalog
Infographics can present the results of large data analysis looking for patterns and relationships that monitor changes in variables over time.
Answer the following statement true (T) or false (F)