Blogging gives you a wider array of options in terms of ______.
A. product and price
B. content and tone
C. place and promotion
D. interests and attitudes
B. content and tone
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An example of a direct action message would be which of the following?
A. an ad selling cleaning services to hotels B. a political ad promoting reduced government spending C. an ad by Honda promoting corporate responsibility through the fuel efficiency of its line of SUVs D. a local grocery store ad for fresh produce
Standing in front of an audience with one hand on your hip is a problem gesture termed
A) "parade rest." B) "broken wing." C) "don't worry, Ma." D) "the fig leaf clutch."
"Ask not what your country can do for you; ask what you can do for your country" is an example of antithesis.
Answer the following statement true (T) or false (F)
During research, you can sometimes get key information from a book by using an online
A. aggregator. B. preview. C. blog. D. memo.