What is the most important consideration when deciding whether to offer a summary statement with your speech?
a. the complexity of your speech
b. the age of your audience
c. the time of day
d. the number of scheduled speakers
a
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Looking to the future, Steve Jobs and Apple reinvented foundering media industries that included all of the following EXCEPT
A) home/office computers. B) mobile telephones. C) motion pictures. D) recorded music.
The five activities of listening include ________ in which we retain information either in our
short-term or long-term memories. Fill in the blanks with correct word
Answer the following statement(s) true (T) or false (F)
1. The concepting by the book process begins by asking, “What is the client selling?” 2. Included in the fivetips for better concepts is the advice to always to either show it or tell it. 3. Simply talking about the product in an ad can be an innovative strategy. 4. The last level of concept testing is the business card test. 5. Creatives who work in the mainstream risk offending the general audience to appeal to the target audience.
The final few practice sessions should be used for receiving feedback
a. True b. False Indicate whether the statement is true or false