For each of the following responsibility centers, state the typical focus of the responsibility report and briefly discuss the focus.
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Pricing cues such as sale signs and prices that end in 9 are more influential ________
A) when customers have substantial knowledge about prices B) when customers purchase the particular item regularly C) when product quality is standardized D) when product designs vary over time E) when prices do not vary from time to time
An activity that does not increase the value of a product for a customer is referred to as a _________________________ activity
Fill in the blank(s) with correct word
The biggest advantage of business blogs is that they A) have the potential to reach a vast, far-flung audience
B) are the primary method of internal business communications. C) provide anytime access to digital audio and video files containing corporate training, marketing, and informational messages. D) can safeguard against hackers and rival companies.
________ are reductions from list price that are given by a seller to a buyer who either gives up some marketing function or provides the function himself.
A. Discounts B. Markups C. PMs D. Spiffs E. Phony prices