Use the following account numbers and corresponding account titles to answer the following question.Account No.Account Title(1)Cash(2)Merchandise inventory(3)Cost of goods sold(4)Transportation-out(5)Dividends(6)Common stock(7)Selling expense(8)Loss on the sale of land(9)SalesWhich accounts would appear on the balance sheet?
A. Account numbers 3, 4, 8, and 9.
B. Account numbers 1, 2, 4, and 5.
C. Account numbers 1, 3, 7, and 8.
D. Account numbers 1, 2, and 6.
Answer: D
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Which of the following is true with regard to marketing research?
A) The marketing research process depends primarily on sophisticated internal databases. B) The marketing research process requires assessing macroeconomic forces. C) Marketing research gives marketers insights into customer motivations. D) Marketing research eliminates the need for a SWOT analysis. E) Marketing research is a simple two-step process.
Which of the following economists first associated the "risk-bearing" activity in the economy with the entrepreneur?
a. Peter F. Drucker b. Robert C. Ronstadt c. Jean Baptiste Say d. Richard Cantillon
Parent Corporation owns 90 percent of Subsidiary 1 Company's stock and 75 percent of Subsidiary 2 Company's stock. During 20X8, Parent sold inventory purchased in 20X7 for $48,000 to Subsidiary 1 for $60,000. Subsidiary 1 then sold the inventory at its cost of $60,000 to Subsidiary 2. Prior to December 31, 20X8, Subsidiary 2 sold $45,000 of inventory to a nonaffiliate for $67,000 and held $15,000 in inventory at December 31, 20X8.Based on the information given above, what amount should be reported in the December 31, 20X8, consolidated balance sheet as inventory?
A. $12,000 B. $15,000 C. $36,000 D. $28,000
Brand personality refers to ________.
A. the embedded association between a company spokesman or paid celebrity and the product itself B. a set of human characteristics associated with a brand name C. the personification of a brand in terms of its benefits D. the added value a brand name gives to a product beyond the functional benefits provided E. a brand name that cannot be spoken