Why is the problem–solution format effective in social media copy?
a. It works well in short-form tweets.
b. It is easy to write.
c. It is what people want.
d. It saves time for staff.
a. It works well in short-form tweets.
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What can be said about Wikipedia as a research source?
A) It is now a substitute for traditional encyclopedias. B) It is now the most credible source in the Internet. C) It is a collaborative reference Web site that allows anyone to update its content. D) Since it is an ?open content? site, it should not be trusted.
Explain the principle behind the motivation impairment effect. Provide a detailed example of motivation impairment.
What will be an ideal response?
America Online used the walled-garden concept in providing Internet services
Indicate whether this statement is true or false.
Ethos is the credibility of a communicator
Indicate whether the statement is true or false