In marketing his writing utensils to his four specialty-shop customers, Herb is using ________ marketing
A) mass
B) undifferentiated
C) niche
D) multisegment
E) individual
C
You might also like to view...
Visual and peripheral cues are important in developing effective emotional appeals
Indicate whether the statement is true or false
Which of the following is necessary for computing cost of goods sold but not necessary for computing the cost of goods available for sale?
A) Freight-in B) Purchases C) Ending merchandise inventory D) Beginning merchandise inventory
Static budgets are prepared on quarterly basis and require frequent change during the annual budget period
Indicate whether the statement is true or false
Bonds that are unsecured and simply backed by the good name of the issuing company are known as:
a. indentures b. debentures c. junk bonds d. serial bonds e. sinking funds