In order to develop a plan for marketing his new vitamin water, Rashid decides to conduct focus groups with members of fitness centers. This type of research is considered to be

A. target data.
B. user data.
C. primary data.
D. demographic data.
E. secondary data.


Answer: C

Business

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________ conflict is defined as interpersonal opposition based on personal dislike, disagreement, or differing styles. For example, Sasha and Alexandra, who both work as salespeople at a local boutique, may simply not like each other.

A. Competitive B. Personality C. Dysfunctional D. Communication E. Programmed

Business

Dividing cost of goods sold by the average of merchandise inventory is the calculation for the

a. accounts receivable turnover. b. working capital turnover. c. merchandise inventory turnover. d. plant and equipment turnover.

Business

The following transactions occurred during March, the first month of operations for Canyon Products, Inc: 1 . Issued 50,000 shares of capital stock in exchange for $600,000 cash 2 . Purchased land for $400,000, using a $150,000 cash down payment and signing a note payable for the balance. 3 . Made a $60,000 cash payment on the note payable from the purchase of land. 4 . Purchased equipment on

credit from Burton, Inc for $63,000. What is the balance in the Cash account at the end of March? a. $810,000 b. $210,000 c. $600,000 d. $390,000

Business

Discuss the concept of brand positioning

What will be an ideal response?

Business