Assuming that the current ratio was 1.6 times and the quick ratio was 1.4 times before this transaction, the entry to record the payment of a previously declared and recorded cash dividend will
a. increase the current ratio and the quick ratio.
b. decrease the current ratio and the quick ratio.
c. increase the current ratio but have no effect on the quick ratio.
d. have no effect on the current ratio or the quick ratio.
A
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The equity-premium puzzle refers to the surprising result that
A. stock prices are inversely related to interest rates. B. the transactions costs for buying stocks may be as high as 5 percent of the total value of those stocks, greatly reducing the net returns to stocks. C. equity prices are much too high when compared with the fundamental value of the stock market, as determined by using the present-value formula. D. people will not pay to avoid risk in everyday situations, but when it comes to the stock market, people are willing to give up large potential returns to stocks in order to buy safer Treasury securities.
Functional deviational variables represent the overachievement of a given priority goal
a. True b. False
Maddie has been working as the creative head at Juno Designs for the past 25 years. Although she likes her job, she has begun to feel like she is in a creative slump and has been considering leaving to start her own company. Maddie will be eligible for retirement in five years. After discussing it with her husband, she decides that leaving now would be a mistake. After she retires, she will reconsider the idea of starting her own company. This is an example of ________ commitment.
A. normative B. associative C. continuance D. affective E. ethical
You and your marketing team are conducting a series of focus groups with potential customers of a new product your firm is launching next year. The purpose of these focus groups is to find out what potential customers consider most important in the selection and use of this new product.Which of the following steps in the advertising campaign development process are you performing with this activity?
A. Defining the advertising objectives B. Determining the advertising appropriation C. Developing the media plan D. Creating the advertising platform E. Identifying and analyzing the target audience