When it comes to determining whether face-to-face (FtF) is more useful than CMC (or vice versa), this position argues that mediated communication is less useful than FtF communication
a. media augmentation approach
b. media deficit approach
c. media loss approach
d. media richness approach
B
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A food manufacturer marketed its new range of granola bars as a wholesome snack that reduces the risk of diabetes in consumers by 47 percent
However, independent tests conducted on the bars revealed that eating them every day could increase a person's risk of diabetes by 25 percent. Which regulatory body has jurisdiction to take action over this type of publicity? a. Federal Trade Commission b. Securities and Exchange Commission c. Food and Drug Administration d. Federal Communication Commission
A conclusion serves two major functions:
to focus the audience's thoughts on the specific purpose of the speech, and to bring the main points together in a condensed and uniform way. Indicate whether the statement is true or false
Postmodern critics of public relations say
A) the profession is no longer relevant B) not all public relations activity occurs within the workplace C) it is all about marketing D) All of the above E) None of the above
The fundamental rhetorical purpose requires you to initiate a rhetorical act that can be an unintentionally created
A) unintentionally created. B) explained by altered beliefs. C) used to influence without the use of symbols. D) translated into virtual experiences by others.