An entity-relationship (E-R) model is an approach to representing data in a(n) ____________________
Fill in the blank(s) with correct word
database
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Identify the seven key design elements for an effective Web site. Do you feel they are relevant in a mobile advertising context? Why or why not?
What will be an ideal response?
MDS could be used for all of the marketing applications below except ________
A) Market segmentation ? position brands and consumers in the same space and thus identify groups of consumers with relatively homogeneous perceptions. B) Assessing advertising effectiveness-spatial maps can be used to determine whether advertising has been successful in achieving the desired brand positioning. C) Consumer intention ? how do consumer's intentions to buy the brand vary with different price levels? D) Channel decisions ? judgments on compatibility of brands with different retail outlets could lead to spatial maps useful for making channel decisions.
______ is characterized by growing worldwide connections between organizations and their various constituencies, by rapid and discontinuous change, by growing numbers and diversity of actors involved in global activities, and by greater managerial complexity.
Fill in the blank(s) with the appropriate word(s).
Which is NOT an appropriate way to respond to someone who interrupts with a question?
a. Berate them. b. Answer their question. c. Tell them that you will answer their question at the end. d. Tell them the answer is coming in the speech.