In which of the following distribution channels is the firm most likely to maintain control of the marketing mix?
A. indirect
B. layered
C. direct
D. cooperative
E. horizontal
Answer: C
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Which of the following combinations is used most often on the job today?
A) Written medium, digital channel B) Visual medium, print channel C) Visual medium, digital channel D) Oral medium, digital channel E) Written medium, print channel
In a long report, it is wise to use "signals and signposts" for the reader in the form of headings and subheadings
Indicate whether the statement is true or false
Which of the following accounts is increased with a credit?
a. Supplies b. Fees Earned c. Supplies Expense d. Dividends
According to a University of Notre Dame survey, people go online more often and do more while connected than they did just a few years ago
a. True b. False