When distributing a news release via email, where should you put the content of a short release?

a. in an attachment
b. in a hyperlink in the subject line
c. in a URL link in the body of the email
d. in the body of the email


d. in the body of the email

Communication & Mass Media

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During the 1980s, which of the following events triggered concerns about business ethics?

a. potential wrongdoing by Exxon related to the Valdez oil spill b. lack of corporate social responsibility by Viacom c. ineffectiveness of the United Nation’s Global Compact d. possible errors by Johnson & Johnson in the Tylenol case

Communication & Mass Media

Content analysis is a research technique that:

a. Uses selected examples to illustrate theoretical points b. Qualitatively describes the content of communication c. Quantitatively describes the content of communication d. Focuses primarily on a single person to ensure depth of information

Communication & Mass Media

According to the text, how can conflict help us as individuals?

a. by teaching us to be better thinkers b. by increasing our desire to be connected to others c. by helping us avoid destructive relationships d. by enabling us to win arguments

Communication & Mass Media

Which term reflects a political and social consciousness of the Mexican-American?

A) Latino/Latina B) Mexicano/Mexicana C) Chicano/Chicana D) Hispanic

Communication & Mass Media