___________is a price tactic that tries to get consumers into a store through false or misleading price advertising and then uses high-pressure selling to persuade consumers to buy more expensive merchandise.
A. Bait pricing
B. Price bundling
C. Odd-even pricing
D. Leader pricing
Answer: A
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When a company classifies a component as held for sale, it must report the component on its balance sheet at the lower of its book value or its fair value minus costs to sell
Indicate whether the statement is true or false
The effectiveness of a direct-mail campaign is easy to evaluate because the response comes quickly after the date of the promotion, or not at all
Indicate whether the statement is true or false
Marshall approaches each meeting of his fraternity with an acknowledgement that he will advocate for his perspective, but he is willing to give up on some of his preferences if it leads to a preferable resolution of a problem facing the fraternity. What conflict-handling style is Marshall employing?
a. avoiding b. dominating c. compromising d. integrating
Norma and Joel work in a legal firm. They both are aware of a potential promotion coming up soon. In the last project they did, Joel put most of the paperwork on Norma, and she gladly took on the extra workload. However, when their boss was complimenting the project, Norma let Joel take the credit and acted as if they both did the same amount of work. This is an example of what advancement barrier for Norma?
A. gender stereotypes B. work experience C. developmental opportunities D. self-promotion