Explain the importance that facial expression can have in your delivery
What will be an ideal response?
Facial expression is the use of the facial muscles to communicate. It plays a key role in
expressing your thoughts, moods, and attitudes. Your facial expressions will set the
tone for your presentation, even before you begin to speak. They should be appropriate
for your message. Facial expressions can be enhanced by rehearsing your speech in
front of a mirror or by videotaping your rehearsal. Evaluate whether or not your face is
reflecting the emotional tone of your ideas.
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In the PESO model, what are some reasons an organization might prefer NOT to use paid media?
What will be an ideal response?
Which theory argues that the shaping of issues by journalists impacts public understanding and policy formation?
a) Framing theory b) Media dependency theory c) Agenda setting theory d) Conflict theory
Rather than asking, "How did you get there?" a warrant asks, "What do you have to go on?"
True False
The systematic and objective categorizing of content is known as:
A) intercept surveys. B) focus groups. C) content analysis. D) marketing research. E) none of the above.