Discuss the major 21st-century trends in multicultural diversity that are important to public relations practitioners
What will be an ideal response?
• The country's minority population increased from 32.9% of U.S. residents in 2004 to 37.9% in 2014, according to the Census Bureau. Four states–Hawaii, California, New Mexico, and Texas–along with Washington, D.C., are now majority-minority.
• According to the U.S. Census Bureau, 54 million Hispanics live in the United States, approximately 17% of the U.S. population. Hispanics are expected to reach nearly 129 million, constituting 31% of the U.S. population.
• The population of African-Americans including those of more than one race was estimated at 45 million, making up 15% of the total U.S. population.
• The population of Asian Americans was a little over 23 million, representing 5.6% of the U.S. population.
• The fastest growing population in the United States is those who identify themselves as "multi-racial." According to the U.S. Census Bureau, about 9 million Americans chose two or more racial categories when asked about their race.
You might also like to view...
To carefully integrate and coordinate the company's many communications channels to deliver a clear, consistent, and compelling message about the organization and its products, some companies appoint a(n) ________
A) idea champion B) marketing communications director C) sales representative D) business analyst E) media planner
Convert the following mixed number to an improper fraction: 
A. 
B. 
C. 
D. 
The ______ of a system focuses on the translation of business requirements into improved business processes, irrespective of any technological implementation.
a. logical design b. business case requirement c. physical design d. workflow
Which of the following best describes relational returns?
A. the psychological returns people believe they receive in the workplace B. one-time payments for meeting previously established performance objectives C. all rewards received by employees, including cash compensation, benefits, and psychological returns D. all forms of financial returns and tangible services that employees receive as part of an employment E. programs that help employees better integrate their work and life responsibilities