Statements such as, "money talks," "that's my car; isn't she beautiful," and "the wind moaned and screeched," are all examples of

a. personification.
b. personalism.
c. metaphors.
d. similes.


a

Communication & Mass Media

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For the launch of its new sports bike, the MX100, Ciata Motors releases an advertising campaign. The company then assigns the PR team to analyze the public reception of the advertisement

It also wants to know whether the ad affected young people and what impact it had on them. What method should the PR team useto achieve these objectives, and why? 00a. The PR team should measure the audience awareness; this will help them learn how well the public accepts the new bike. b. The PR team should create its own social media page; this will help them to interact directly with the youth. c. The PR team should form an advisory board; this will help them to obtain periodic feedback and evaluation. d. The PR team should calculate the media impressions; this will help them to find out exactly how many people viewed the advertisement.

Communication & Mass Media

Explain the four different methods you can use to motivate listeners to respond to a persuasive message

What will be an ideal response?

Communication & Mass Media

What is objectivity and where did the term originate?

What will be an ideal response?

Communication & Mass Media

Exploring values, negotiating new relationships with family members, discovering romantic

and sexual opportunities, becoming more other-oriented, and seeking increased intimacy are all associated with A) childhood. B) adolescence. C) young adulthood. D) adulthood.

Communication & Mass Media