Ideally, which report format should be used for a proposal?
a. letter format
b. manuscript format with transmittal letter
c. memorandum format
d. format preferred by the recipient
d
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What can happen when parties have different social roles outside the negotiation (e.g., president, vice president, consultant, specialist) compared to when parties in the negotiation are equals?
What will be an ideal response?
In contrast to product/trademark franchising, in business format franchising, _____
a. franchisees have greater flexibility in operations b. franchisees can operate autonomously from their suppliers c. there is an active relationship between the franchisor and franchisee d. about 70 percent of all retail franchising occurs
The ________ is the intercept on the Security Market Line
A) prime rate B) risk-free rate C) market rate of return D) beta
Spot advertising is more easily acquired by national advertisers than local ones.
Answer the following statement true (T) or false (F)