Which of the following best explains why marketers do not consider social class segments as strictly as they once did?
A) Many consumers buy according to the social class image they wish to portray rather than according to where they actually fall in the social class framework.
B) Due to the Great Recession, members of the upper class have become members of the middle class, and members of the middle class have become members of the lower class.
C) Data related to social class is more complicated and difficult to obtain and analyze than it once was.
D) Social class in the United States is more related to education and family history than to wealth.
E) Members of the upper and middle classes are unlikely to be attracted to any products marketed toward members of the lower classes.
A
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A payment based directly on a sale or some other activity is called a:
A) commission. B) perk. C) spiff. D) trade allowance.
Grievance arbitration refers to decisions about the interpretations of existing contracts.
Answer the following statement true (T) or false (F)
Which of the following best describes what research has shown about the job performance of older employees?
a. There are no discovered negatives in job productivity, but several positives have been found. b. Older employees demonstrated some loss in job productivity, but it was made up for by other positives, such as leadership qualities. c. A slight decline in job productivity and performance was found across a range of factors. d. A major decline in job productivity and performance was found across a range of factors.
A company's board of directors votes to declare a cash dividend of $.75 per share of common stock. The company has 15,000 shares authorized, 10,000 issued, and 9,500 shares outstanding. The total amount of the cash dividend is:
A. $14,625. B. $7,500. C. $7,125. D. $10,250. E. $11,250.