Define the seven speech purposes discussed in your book and identify the unique characteristics of each. Write a purpose statement representing each purpose.
What will be an ideal response?
- The seven purposes and unique characteristics of each include:
* Providing new information or perspective: A speaker fills in gaps in audience knowledge of the topic.
* Agenda setting: The speaker draws attention to a topic that an audience may not have thought about before.
* Creating a positive or negative feeling: The speaker seeks to leave the audience with a specific feeling about the topic.
* Strengthening commitment: The speaker's goal is to create a stronger commitment in an audience that is already favorable to the topic.
* Weakening commitment: A speaker attempts to create doubt in an audience's mind about the topic.
* Conversion: The speaker looks to change listeners' minds about the topic.
* Inducing a specific action: The speaker's goal is to spur the audience to action.
- Sample purpose statements will vary.
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a. True b. False
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