The type of credibility when a speaker establishes common ground with the audience, supports an argument with evidence, and presents a well-delivered speech is

A) initial credibility.
B) deserved credibility.
C) terminal credibility.
D) derived credibility.


D

Communication & Mass Media

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Cultures all view information technology the same way.

a. true b. false

Communication & Mass Media

It is important to ________ when dealing with public speaking anxiety because if you don't, self-fulfilling prophecy can cause you to have a poor performance simply because you expect that you will.

A. stay positive B. desensitize yourself C. focus your nervous energy D. accept public speaking anxiety as normal

Communication & Mass Media

Answer the following statement(s) true (T) or false (F)

1. Broadcast writers often use the acronym KISS as a guiding principle for their work. 2. Complex writing is important in broadcast. 3. A script written for the ear should appeal to the senses. 4.The biggest difference between writing for print-based products and writing for broadcast is not in how the material is received. 5.Broadcast writing structure isn’t exactly conversational.

Communication & Mass Media

"Don't you think Modern Family is the best shoe on TV?" is an example of a(n)

A) open-ended question B) leading question C) neutral question D) secondary question

Communication & Mass Media