_________ is the process of using a method or standards to evaluate the effectiveness and appropriateness of messages

A) Accommodation
B) Critical thinking
C) Rhetorical criticism
D) Reasoning


Answer: C

Communication & Mass Media

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According to Grice and Skinner, communication can best be defined as

A) transmitting and receiving messages. B) sharing meaning by sending and receiving symbolic cues. C) a transfer of meaning from person to person. D) encoding and decoding messages.

Communication & Mass Media

Which of the following is most likely a largely captive audience?

A. the sales reps and other employees at an annual dinner addressed by the company CEO B. the millions of people who regularly watch television news programming C. the graduates and their relatives who attend a college graduation ceremony D. the thousands of people who come to Washington, DC to attend a presidential inauguration

Communication & Mass Media

A(n) ___________ exists in situations in which individuals assume that what others are saying is a lie because lying is so prevalent and such an important survival skill in that environment

a. deception bias b. boundary c. truth bias d. interpersonal choice point

Communication & Mass Media

You did not do very well during the spring semester at school. When your parents see your grades, your mother says to you, "You're going to need to take some classes this summer." The content meaning of this statement is:

A) Your mom is upset that you didn't do well in the spring semester. B) Your mom thinks that taking summer classes may make up for your poor performance during the spring semester. C) Your mom thinks you will need to take courses during the summer. D) Even though you are an adult, your parents still have some control over your life and can demand that you take summer courses. E) All of these choices represent the content meaning of the statement.

Communication & Mass Media