Which of the following ratios should be used to obtain an indication of a firm's short-run ability to make capital expenditures and pay dividends?
a. Operating cash flow/total debt
b. Operating cash flow per share
c. Earnings per share
d. Operating cash flow/cash dividends
b
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Which statement best explains the research findings about using two-sided messages to communicate with consumers?
A) Two-sided messages are widely used and are very effective in reaching target audiences. B) Two-sided messages are cost-prohibitive. C) Two-sided messages can be quite effective, yet marketers rarely use them. D) Two-sided messages are no different from one-sided messages and are used equally by marketers.
A change in the ownership of a partnership results in the
a. consolidating of the partnership b. liquidating of the partnership c. realization of the partnership d. dissolution of the partnership
Perception data may be direct or derived
Indicate whether the statement is true or false
______ is a combination of job satisfaction, ability, and a willingness to perform for the organization at a high level and over an extended period of time.
A. Empathy B. Employee engagement C. Sustainability D. Productivity