Describe four similarities between public relations (PR) and public diplomacy (PD) .

What will be an ideal response?


Both PR and PD (1) recognize that using interactive approaches that involve engagement with publics are most effective; (2) reject the use of propaganda use and disinformation; (3) make efforts to influence political opinions and policy making processes; and (4) have a strong need to understand have command of global media. A communications professional can make a big difference in the world and in the company’s reputation by participating in social responsibility globally, and thereby in public diplomacy.

Communication & Mass Media

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What is the best order for using the strategies for overcoming confusion and misunderstanding in an informative presentation?

a. State the belief, acknowledge its believability, create dissatisfaction with the misconception, and explain a more acceptable belief or theory. b. State the belief, create dissatisfaction with the misconception, acknowledge its believability, and explain a more acceptable belief or theory. c. Create dissatisfaction with the misconception, acknowledge its believability, explain a more acceptable belief or theory, and state the belief. d. Explain a more acceptable belief or theory, create dissatisfaction with the misconception, acknowledge its believability, and state the belief. e. Acknowledge its believability, state the belief, explain a more acceptable belief or theory, and create dissatisfaction with the misconception.

Communication & Mass Media

Asking a question such as "What do you believe the state should do about funding education?" is an example of

A) a closed-ended question. B) an open-ended question. C) a psychological question. D) a leading question.

Communication & Mass Media

________ can summarize information and provide a handy reference guide to audience members long after the presentation

a) Handouts b) Models c) Whiteboards d) Objects

Communication & Mass Media

Your text suggests that when giving a speech at a significant life event you should keep all of the following in mind except:

a. Be prepared. b. Be on time. c. Your words are your gift. d. It's not about you.

Communication & Mass Media