If you are appealing to your listeners' sense of reason, you are using which type of appeal?

A. logos
B. mythos
C. ethos
D. pathos


Answer: A

Communication & Mass Media

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Briefly explain the general concept of open and closed forms

What will be an ideal response?

Communication & Mass Media

In the “excellence theory” of public relations it is reasoned that the ideal role for public relations is in ______.

a. representational model of communication b. agent-activist model of communication c. co-receptive model of communication d. two-way model of communication

Communication & Mass Media

Contemporary Hit Radio (CHR) was meant to sound like a jukebox, playing the songs people wanted to hear the most

Indicate whether the statement is true or false.

Communication & Mass Media

Workplace democracy

A) "questioning and living with our ideals and values" B) recognizes the importance of emotion in communicative behavior C) constantly reevaluate options and solutions until an acceptable one is reached D) separate men and women to resolve imbalance between the sexes E) implies the equitable balance of power and resources F) promoting self-reflection, collective development, and individual opportunity G) communicative action that violates the values of voice, community, and fairness are identified H) work within the existing structure to gain equal opportunity for women I) emphasizes power may be present when conflict is covert as well as overt J) observable decision-making behavior that involves conflict

Communication & Mass Media