As the "conscience" of an organization, public relations practitioners should ________

A) advocate to divulge everything about the organizations for which they work
B) always remember to ask, "Are we doing the right thing?"
C) advocate to impose rigorous regulations against corporate criminals
D) ignore criticism that business ethics are non-existent


B

Business

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Lovely Skin is establishing a pricing strategy for a new moisturizer. The total cost to produce each unit is $3.50. The company has decided to add a $1.50 markup, so the unit price to distributors will be $5

Lovely Skin is using a ________ approach to price the new moisturizer. A) value-added B) good-value C) cost-plus D) competitor-based E) break-even

Business

Which of the following statements concerning regulatory objectives of rate making is (are) true? I. Rates must not be unfairly discriminatory. II. Rates must be adequate

A) I only B) II only C) both I and II D) neither I nor II

Business

The recent development where General Motors moved the production of some cars from Michigan to China can be described as

A) insourcing. B) offshoring. C) onboarding. D) nearsourcing.

Business

The _____ group is responsible for developing the policies and procedures that purchasing personnel follow, administering and maintaining the purchasing information system and database, determining required staffing levels, developing department plans, organizing training and seminars for buyers, and developing measurement systems to evaluate purchasing performance

a. administration and data management b. tactical buying c. sourcing, negotiation, and contract management d. operational support and follow-up e. market intelligence and research

Business