Which of the following statements regarding private insurance and government insurance is (are) true?
I. Private insurance programs include life and health insurance and property and liability insurance.
II. Social insurance programs are government insurance programs that are voluntary and financed entirely by contributions from covered employers.
A) I only
B) II only
C) both I and II
D) neither I nor II
Answer: A
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The key factors that influence the effectiveness of product placement and branded entertainment include the following, except:
A) media used B) supporting promotional activities C) consumer attitudes toward placements D) costs
The spread of negative emotions in groups has a “ripple effect,” and can cause ______.
A. reduced team cooperation B. reduced conflict C. reduced customer care D. reduced relabeling
Companies often want to sell their products through as many distribution channels as possible, thus gaining the largest possible market share. Which of the following can lead to resellers competing only on the basis of price?
A. Interbrand Competition B. Intrabrand Competition C. Use of Indirect Channels only D. Use of Direct Channels only E. Integrating use of VARs
______ is the percentage of times that a system or equipment is operating properly when it is needed for use.
a. Availability b. Maintainability c. Redundancy d. Reliability