Matt's rugby coach told him that he should try out for a travel team because his skillset is much better than his current teammates. Matt now has more confidence than before and seeing himself as a great rugby player

because of this feedback from a ________ other.
a. central
b. decentralized
c. particular
d. generalized


Answer: c

Communication & Mass Media

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Who rediscovered moveable type and printed the first Bible in the 15th century?

a. ?Martin Luther b. Mandarin bureaucrats c. Johannes Gutenberg d. the Koreans

Communication & Mass Media

Hermione has discovered that after she began expanding her social media network, her friends Harry and Ron began to use the same social network, even before it became quite popular with other people. Which framework might explain how Hermione influenced Harry and Ron to become early adopters of the network?

A. agenda-setting B. uses and gratifications C. diffusion of innovations D. symbolic convergence

Communication & Mass Media

Janine is watching a documentary on during Discovery Channel's Shark week in order to learn more about the type of sharks she's most interested in. Janine is listening for pleasure

Indicate whether the statement is true or false

Communication & Mass Media

What do most observers believe about companies speaking out about “hot button” social issues?

a. Companies should take a stand on social issues and not worry about any backlash that comes from customers who disagree. b. Companies should be quiet or be prepared for the backlash that comes with trying to engage customers in an issue. c. Companies should present both sides of “hot button” social issues to meet the needs of all customers. d. Companies benefit from the publicity of speaking out on social issues, even when most customers disagree with the corporate stance on the issue.

Communication & Mass Media