What three characteristics should be evaluated by organizations when choosing whether or not to have a non-IS professional develop a new application?
A) application, development tool, and telecommunications characteristics
B) training classes attended by user, IS professional certifications, security issues
C) application, development tool, and developer characteristics
D) number of years developer has been in the organization, the application size, and the cost of the development tool
C
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How do advertisements in digital media such as the Internet differ from advertisements in other types of media?
What will be an ideal response?
A(n) ________ is the ultimate user of a good or service
A) stakeholder B) market C) target market D) marketer E) consumer
Amortization is the process of allocating the cost of natural resources to periods when they are consumed.
Answer the following statement true (T) or false (F)
Which of the following statements about are perceptual benefits conveyed by a product's packaging and labeling is NOT true?
A. Global brands can benefit from country of origin or manufacturer perceptions since consumers tend to hold ethnocentric stereotypes about country-product pairings that they judge best. B. Packaging and labeling have been shown to enhance brand recognition and facilitate the formation of strong, favorable, and unique brand associations. C. Changes in packaging and labeling can uphold a brand's image in consumers' minds. D. The color, shape, and graphics of a package or label distinguish one brand from another. E. Package inserts are the primary way the legal requirements for the conveyance of information are satisfied.