To overcome receiver resistance to a persuasive appeal, the price typically should be
a. mentioned early in the message to avoid the impression of deception.
b. delayed in the message until reader benefits have been established.
c. implied or stated in broad terms.
d. omitted from the sales message.
B
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Cash received from the sale of a plant asset
a. Balance Sheet—Property, Plant, and Equipment b. Balance Sheet—Intangible Assets c. Balance Sheet—Current Assets d. Balance Sheet—Other Assets e. Income Statement—Operating Section f. Income Statement—Other Revenue and Expense Section g. Statement of Cash Flows
Machinery was purchased on January 1, 2009 for $51,000. The machinery has an estimated life of 7 years and an estimated salvage value of $9,000. Sum-of-the-years'-digits depreciation for 2010 would be
A) $10,929 B) $6,000 C) $10,500 D) $9,000
The two types of safety standards under the Occupational Safety and Health Act are specific
duty standards and general duty standards. Indicate whether the statement is true or false
One of the new developments in retailing is m-commerce. The m- in m-commerce stands for:
A. motivated B. multimedia C. marketing D. managed E. mobile